Dharmsinh Desai University stated BBA General Programme in 1999. BBA General is a 4 years BBA honours Programme from the year 2023-2024 as per NEP 2020 which act as a bridgehead for students who want to aspiring to explore career options in the fields of business administration and management as a career. The syllabus of the programme is continuously updated to keep pace with the changing business environment.

1. The candidate must have passed HSC Examination (12th Std.) from Gujarat HSCE Board or Senior School Certificate Examination (12th Std.) from CBSE/ICSE Board from a school situated in Gujarat state. The candidates who have passed the above qualifying examination from a school outside the Gujarat state or HSC Examination (12th Std.) or equivalent examination from other State HSC Boards, but whose parents are transferred / deputed in Gujarat will also be considered, if they satisfy other qualifying conditions and they provide the eligibility certificate and transfer documents to the satisfaction of the University.